Urban Decay Oz the Great and Powerful Theodora Palette – Review, Photos, Swatches

I ummed and ahhed about reviewing this palette – after all, it was limited edition, and is very difficult to find, however I do adore it, so I felt it was worth the review. Please bear in mind when reading this review that this palette will be VERY difficult to get hold of.

Urban Decay Theodora Palette 2

In January of 2013, Urban Decay released 2 limited edition palettes in collaboration with Disney’s “The Great and Powerful Oz”. Today I’ll be taking a look at one of these palettes, the Theodora Palette. The Theodora Palette was inspired by the Wicked Witch of the West, and contains a selection of 8 colours in 6 pans, designed to help you create looks inspired by the Theodora character in the Disney movie.

Urban Decay Theodora Palette 5

The palette is very sturdy, and relatively compact, see the below picture for a size reference, when compared to my hand. Although I have not seen the standard Urban Decay “Build Your Own Palettes”, I believe this one is bigger, as on the Urban Decay website, all the BYO Palettes are only designed to fit 4 pans.

Urban Decay Theodora Palette 4

The 6 pans of eyeshadow in this palette are all removable, making the palette itself a great collectible keepsake, able to be refilled, even when the shadows are used up.

Urban Decay Theodora Palette 6

As well as the 8 shades of eyeshadow, this set also comes with a mini eyeliner pencil and a full-size “Chubby” style lipstick pencil.


Urban Decay Broken Eyeshadow

Broken is a pearlescent cream coloured nude shade. It applies with great pigmentation, and can be used as a stark cream coloured highlight shade. It blends out easily, becoming an incredibly subtle highlight shade that seems to even out skin-tone and leave a dewy sheen on my skin, without looking obvious or harsh (my skin is between NC10 and NC15). From the Urban Decay Naked eyeshadow palettes, it is most similar to Venus from the Naked Basics Palette, although Venus is cooler toned and more metallic.

Urban Decay Broken Eyeshadow Swatch


Urban Decay Beware Eyeshadow

Beware is a very warm mid-toned brown, and a perfect transition shade. I compared it to the transition shades in the various Naked eyeshadow palettes, and it is very similar to Buck from the Naked 1 palette, although slightly warmer, and more strongly pigmented.

Urban Decay Beware Eyeshadow Swatch


Urban Decay Bewitch Eyeshadow

Bewitch is an espresso brown shade with a shimmery finish and a creamy texture. When compared to the Naked eyeshadow palettes, it is most similar to Busted from the Naked 2 Palette, although Busted is marginally darker and slightly cooler toned.

Urban Decay Bewitch Eyeshadow Swatch


Urban Decay West Eyeshadow

West was an incredibly difficult colour to photograph, and is a warm, rich, shimmery brown that leans slightly eggplant purple. The closest colour I could find in the Naked eyeshadow collection was Hustle from the Naked 1 Palette, however Hustle is browner, darker and less pigmented.

Urban Decay West Eyeshadow Swatch


Urban Decay Spell Eyeshadow

The two eyeshadow shades in Spell are dead-set glitter bombs. The black side actually swatches as a charcoal grey with stunning teal micro-glitter, and the gold side is a beautiful molten yellow-gold with gold micro glitter. I recommend applying these over a sticky base, as the glitter does have a tendency to fall out. The black/charcoal side is very similar to Sugarpill Chromalust in Stella, although Stella has blue, teal and purple glitter. The gold side is very similar to Sugarpill Chromalust in Goldilux, although Goldilux is marginally warmer.

Urban Decay Spell Eyeshadow Swatch


Urban Decay Jealous Eyeshadow

The two eyeshadow shades in Jealous are lovely shimmery greens – the darker side is a metallic olive green, and the paler side is a metallic mint green. I was not able to find a comparable colour for either shade in my (extensive) eyeshadow collection.

Urban Decay Jealous Eyeshadow Swatch

Theodora Super Saturated High Gloss Lip Pencil / 24/7 Eyeliner Pencil in Zero.

Urban Decay Theodora Lipstick 1

Urban Decay Theodora Lipstick 2

The Super Saturated Lip Pencil in Theodora is a highly pigmented true blue-based red. The texture is creamy, it feels ever so slightly sticky on my lips (not annoyingly so) and has incredible lasting power. I applied this (as a stain) after lunch, ate dinner and went to a party, and by the time I got home, just after midnight, it still looked fresh.

The Eyeliner Pencil in Zero is a product I am very familiar with, as I own a couple of them. The formula is incredible, although this style of pencil is becoming more commonplace now with brands like Rimmel and NYX coming out with similar ultra-creamy, long wearing pencils. The colour is a soft black, making it quite good for day-to-day wear, or for people who are not confident working with highly pigmented products. If you’re looking for an inky black pencil, I would recommend Urban Decay Perversion instead of Zero.

Urban Decay Zero Eyeliner and Theodora Lipstick Swatch

The Theodora Palette in Action:

The Urban Decay Theodora Palette also comes with a small sheet of instructions to help you to recreate Mila Kunis’ makeup from the movie “Oz, The Great and Powerful”

Urban Decay Theodora Palette Instructions

I followed these instructions to the letter (substituting my own mascara, as I don’t own any UD mascaras), and you can see how it turned out in the images below. I was quite pleased, and found the makeup to be very long-wearing, lasting well into a the night.

Urban Decay Theodora Look 1

Urban Decay Theodora Look 2

Urban Decay Theodora Look 3

Urban Decay Theodora Look 4


The RRP of the Urban Decay Theodora Palette is $49.00USD, however it has been out of stock for months. You can sign up to be notified if they ever re-release it HERE.

If you decide you NEED this palette, you can try your luck on Amazon – I was able to find one for $99.00: The Theodora Palette

*This palette was purchased by Makeup Utopia.

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