M.A.C Ruby Woo – Review, Photos, Swatches

Product Breakdown:

MAC Ruby Woo 1

MAC Ruby Woo is an enigma of a lipstick. Although it is described by MAC as a coral-red, in the tube it looks very blue-red,, with not a hint of coral in it.

MAC Ruby Woo 2

On the lips, it can sometimes look like a neutral red, or a warm red, depending on the accompanying makeup.

MAC Ruby Woo 3

It’s an exceptionally versatile colour, with a classic, vintage vibe.


MAC Ruby Woo 4

MAC Ruby Woo is extremely pigmented. The above hand swatch is a single stroke of lipstick applied with a moderate pressure.

MAC Ruby Woo 5

The lip swatches show Ruby Woo applied over a base of nothing but lip balm. There is no colour to the base, so the colour density on my lips is reflective of the pigmentation level.

MAC Ruby Woo 6

Ease of application:

Like most red lipsticks, Ruby Woo is a high maintenance piece of makeup. In order to achieve the best results, a lot of prep-work and great care in application is required. If I plan on incorporating MAC Ruby Woo into one of my makeup looks, here are the steps I follow:

  1. Exfoliate lips. I like to use Sara Happ Lip Scrub or Lush Lip Dip. Easy DIY options are sugar and olive oil, or a baby toothbrush.
  2. Apply a nourishing balm, without too much slip. I like Neosporin, Olive by Langlois or Maybelline Baby Lips.
  3. Apply MAC Ruby Woo straight from the tube to the middle area of my lips, avoiding the lip-line.
  4. Taking a small, stiff lip brush, apply Ruby Woo to the lip line.
  5. Using a red lipliner, perfect the lip-line.
  6. Optional step: Using a reverse lipliner, or a concealer on a tiny brush, line outside your lip-line. This step ensures you have super-crisp edges, and reduces any risk of feathering or bleeding.

It may sound like a lot of fuss, but the combination of high pigmentation and the dry, matte texture make it necessary. I obviously think it’s worth it – it’s still my favourite red lipstick!


Once again, the combination of high pigmentation and the matte texture make this a very long-wearing lipstick. This doesn’t mean it will look as good after a few hours, a meal or a couple of drinks. It will fade, and possibly highlight any imperfections in your lips as time wears on.

This really doesn’t bother me. In my opinion, if you want to successfully wear red lipstick, you need to make a commitment to the upkeep of your makeup. Always bring the tube of lipstick and a mirror compact with you, so you can touch up as necessary. This will ensure you look polished and perfect all day.


MAC Ruby Woo 7

There’s nothing special about the packaging of Ruby Woo.

MAC Ruby Woo 8

It’s a part of MAC’s permanent line, so is packaged in the standard-issue MAC lipstick casing.

Anything else worth mentioning?:

Today (March 8th) is International Women’s Day, and “Rock the Lips” wants to raise awareness of IWD by getting 1,000,000 women to rock a red lip today.

IWD is a UN initiative. It is a global day celebrating the economic, political and social achievements of women in the past, present and future. It is a day when women are recognised for their achievements, regardless of divisions, whether national, ethnic, linguistic, cultural, economic or political.

It seemed appropriate to run this review today to do my part in raising awareness of IWD.

Here’s another rocking red lip I came up with after photographing my MAC Ruby Woo lip swatches:

MAC Ruby Woo 9

I call it a “Red Velvet Lip”. The base is MAC Ruby Woo, lined with Maybelline Superstay LipLiner in Bordeaux (a deep red wine colour) and finished by pressing Sugarpill Love+ pressed eyeshadow over the top.

MAC Ruby Woo 10

What they say:

About MAC Lipsticks: Colour plus texture for the lips. Stands out on the runway. Simmers on the street! What made M·A·C famous.

​About Ruby Woo: A vivid, brighty coral-red.

Available from:


$36.00 AUD; $14.50 USD; 13.50 GBP
This is a review of a purchased product. Makeup Utopia has no affiliation with any companies mentioned and has received no remuneration for posting this review. All opinions are those of the author.
Tags from the story