Jane Iredale PureGloss Lip Gloss – Review, Photos, Swatches

Jane Iredale is a makeup brand that was founded on the principles of creating makeup products that offer skincare benefits. In line with the brand ethos, Jane Iredale recently reformulated their range of lipglosses to be petroleum free, instead basing the formula on natural waxes and oils.

Jane Iredale PureGloss Lip Gloss 1

The Jane Iredale PureGloss lip glosses come in a small tube that at first glance looks like a typical “squeeze to apply” type packaging, however when you take the lid off, a traditional doe-foot applicator is revealed. The applicator makes precise aplication a breeze, however I would personally prefer a squeeze tube, purely from a hygiene perspective.

Jane Iredale PureGloss Lip Gloss 3

PureGloss has quite a strong fruity fragrance that smells very “real” – I get the impression that the smell genuinely comes from the ingredients, and not from added fragrances.

These are not liquid lipsticks, and they do not claim to be. Rather, they are pitched as a sheer wash of colour in a hydrating glossy formula, and I would say that they live up to this.

The formula is quite thick, but doesn’t feel especially sticky when I press my lips together. It does, however, attract my hair like a magnet – definitely one to wear on days when I have my hair pulled back!

These glosses really do stick around on my lips for quite a long time. Having said that, I am not a lip-licker, and I don’t usually have issues with the longevity of my lip products unless I am eating.

After wearing the Jane Iredale PureGlosses for a few hours, my lips feel softer and more hydrated – it’s great to see a product that can backup what it claims!

These lip glosses are available in 18 different shades, and I have three of them to show you today.


Jane Iredale Bellini PureGloss 1

Bellini is a soft, milky peach with very light pigmentation. It very subtly softens the colour in my lips, however when worn, it is hard to tell the difference between this and a clear gloss.

Jane Iredale Bellini PureGloss 3

Jane Iredale Bellini PureGloss 4

Beach Plum:

Jane Iredale Beach Plum PureGloss 1

Beach Plum is a rosy shade LOADED with gold microshimmer. It doesn’t feel gritty on my lips, but I can definitely notice a slightly rougher texture to this gloss when compared to the other 2 shades I own. The pigmentation is sheer, but definitely noticeable, and the gold microshimmer gives a subtle frosty effect to my lips.

Jane Iredale Beach Plum PureGloss 3

Jane Iredale Beach Plum PureGloss 4


Jane Iredale Raspberry PureGloss 1

Jane Iredale Raspberry PureGloss 2

In the tube, Raspberry appears to be a reddish brown – not a colour I would generally be attracted to, however it is my favourite of the three shades I have. When applied to my lips, it sheers out to be a beautiful neutral “my lips but better” shade. The colour seems to perk up my face without looking too made up.

Jane Iredale Raspberry PureGloss 3

Jane Iredale Raspberry PureGloss 4

RRP: $44.00 AUD; $24.00USD

Available from: Online in Australia; Online in the US; professional clinics, plastic and cosmetic surgeons and dermatologists.

The products mentioned in this article were provided for editorial consideration.

Tags from the story