An Illamasqua Inspired “Throb” Makeover

Welcome to another week here at Makeup Utopia. As always, we’re starting the week with a Face of the Day based on the current Makeup Utopia challenge. The current challenge is Alex Box inspired, and this look is based off the Illamasqua Valentine’s 2011 collection, “Throb”.

Illamasqua Throb 1 Illamasqua Throb 2

I have to say I was pleasantly surprised with how this makeup turned out. If you’re unfamiliar with the campaign that inspired me, you can see the original HERE.

Illamasqua Throb 3 Illamasqua Throb 4

The only thing I would change is the colour of the blush. I used a very pink-toned blush, and in the original campaign the blush was much more peach-toned.

Products Used:


  • L’Oreal Paris Studio Secrets Magic Perfecting Base
  • Showface Cream Foundation in #11-Gothic
  • Graftobian HD Glamour Creme Foundation in #30311 Show Stopper, #30316 Diva and #30362 Chestnut
  • Australis Ready Set Go Finishing Powder*
  • Sugarpill Pressed Eyeshadow in Tako
  • Illamasqua Powder Blusher in Disobey
  • Shu Uemura Glow-on Blush in P medium pink 365*


  • Urban Decay Pressed Eyeshadow in Naked
  • Urban Decay Pressed Eyeshadow in Buck
  • Face of Australia Liquid Eyeliner in Black*
  • Maybelline One-by-One Volum’ Express Mascara in Black*


  • NYX Eye/Eyebrow Pencil in 912 Charcoal (to sketch out shape)
  • Inglot Eyeliner Gel Matte in #77


  • L’Oreal Colour Riche Anti-feathering lipliner in Scarlett Glamour
  • MAC Lipstick in Ruby Woo
  • L’Oreal Glam Shine 6H Gloss Brilliance in Timeless Ruby

* signifies products that have been provided for editorial consideration.

What’s your favourite look created by Alex Box? Are you as in love with all Illamasqua’s campaigns as I am? What do you think is the greatest campaign image of all time? Let me know in the comments below!

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